Tag Archives: hipsters

Beware the Webinar

Just a quick one this week. Was your week crazy too? Did the Super Duper Full Worm Moon have anything to do with it, do you think?

So in the grab bag of life, I received this email at work. The last blogworthy one I got had more corporate gobblegook than an HR policy 150 page PDF.

In this one I was cordially invited to a seminar on engaging employees. I do internal communications for doctors, so the invitation itself was not so unusual. It caught my eye, and not in a good way.

“Hi Sandy,

With your role in communications, I thought you’d find value in the highly-requested replay of a webinar we hosted with the CMO/CCO of Booz Allen Hamilton, Grant McLaughlin, on connecting and engaging dispersed employees.”

Um. “Booz Allen Hamilton”? It sounds like a name Saturday Night Live would make up for a skit. Booz? I work at a respected academic medical center, and I would be embarrassed to even say that to my boss. I’m not a complete Pollyanna. I mean maybe of you’re a music promoter, or a “lifestyle” guru, or someone who actually sells alcohol for a living. Then it might be kind of funny. I’m a Word Girl, names of shit matter. But Booz, and I’m supposed to take you seriously?

So then I must apologize to the younger set. I next thought, “Ooooh. This must be one of those young, happening, slim suit, bearded, buzzed side cut, overly gelled hair swoop on the top guys. Maybe with tats.” You know, this guy:

hipdude

I know, I’m being youngist. Apologies. I clicked on Booz’s CMO/CCO-kookookatcho Mr. Grant Hamilton’s link. Yeah, no. He’s one of my generation. Ugh. Now I’m even sorrier and can’t unsee it.

Grant McLaughlin

Now I’m into it like a dog with a bone. As if Guy Smiley here wasn’t bad enough, I decided to find out who the other esteemed speaker is, the “Communication Expert,” capitalized because, you know, that’s a Very Important Improper Noun. Here’s Becky Graebe.  You ready? Here she is…

Boozblogpic2

Is she even real? She looks like a Barbie doll. Becky? Are you in there? Does she blink? And what’s with the hanging light bulbs? If you look fast, it’s like a starry ballroom or something, with our slightly vacant-eyes “Expert” floating around.

As is fitting punishment for making fun of my fellow human beings, now I was just totally creeped out.

These people are out there. Giving webinars, seminars, and doing who knows what other “educational” things to unsuspecting, hardworking communications people.

All I can say is, stay sharp and watch your back. Booz and Becky are coming.

 

 

As

Wine Whine

I’m all about doing my errands to and from work, so the other day I popped into a new wine store on my way home. That the sandwich board said something about cheap wine was merely a seal on the cork. Turned out to be more like a snake in the grass.

I walked into a sleek, white space, and it’s not just me saying it. The Google blurb calls it a “sleek liquor store.” It also says it has wine tasting machines that dispense samples, which must be well-hidden. Or maybe I was so distracted by the sleekness, I missed them. Sleekness apparently means bottles must be stored upright, 6 bottles high, with an additional 4 inches high of space per bottle. That is approximately 2-3 more bottles high than I can reach. I’m pretty sure no one under 6 feet tall could reach the top shelf. If you want to force customer interaction and make me ask to get a bottle of wine, move your business to the South. Ain’t no New Englander got time for that. Especially those after a long day at work. See, if we New Englanders want help, we’ll ask. If we want to chat, we’ll go visit a friend. Got it, Sleek?

As I was puzzling over the overwhelming display, a young one came out of left field, or actually from the left side of the store, and startled me. He of course asked if I needed help, and when I said I was just looking, he said something curt and turned away. That would have been a good time to offer the wine dispensing machine, my friend.

But personally I think it was because he knew damn well the wine rack system was incomprehensible without his guidance, and he was mad he didn’t get to explain it. Note to young hipsters: if I have to spend any time figuring out your wine storage system, you’ve probably already lost me. And maybe you didn’t want me in the first place, so perhaps the feeling is mutual. Fair enough.

Now there are occasions when I’m buying for another person, and I love nothing better than saying to a wine store person, “I need a wine to impress a Frenchman who is rather picky in his wine choices and drinks only reds, preferably grown in sandy soil.” They love that shit, believe me. And depending on the friend, I don’t mind spending money.

But today I was just buying for me, looking for a New Zealand Sauvignon blanc. But the Sleek Wall of Wine didn’t seem to have any rhyme or reason to it. There was a sauvignon blanc over there and another up here. I wondered if it was like a bar, with the “top shelf” stuff higher up and the bargain stuff at the bottom? Or maybe it was alphabetical? Nope. Then I notice 2 big labels: 1W and 2W. They were sitting near each other, with no explanation. Was it code? A bad rhyme ? 1 wine, 2 wine, red wine, white wine? Cripes, now I need a key or decoder ring? I glanced around, but didn’t see a key posted anywhere. And I’ll be damned if I’m going to ask the hipster now. This was war.

That’s when I realized there were no price tags. What fresh retail hell is this?

winewhine1

So, you’re going to make me ask you to recommend a Sauvignon blanc and you’re either going to hand me a $30 bottle or ask me what my price range is and just like the real estate agents do, you’ll make sure to stay in my upper range. Hey, hispter, what’s in your 2/$15 bargain bin? Oh, wait, all this sleekness discourages a bargain bin, despite your “come hither” sign about cheap wine. What a scam.

At this point my head was spinning, and not in a good way from drinking too much wine, so I left. I was pretty sure there was another wine store before I was going to get on the train.

Sure enough, several blocks later, I saw a little store with wine and groceries. Ahhhh. Familiar wooden racks, wines displayed on top, and the extras directly beneath, laying horizontally snug. And hey, looky here! Three Sauvignon blancs next to each other and 2 from New Zealand. All with sticker prices. Fan-fucking-tastic.

I picked a bottle, handed the nice man my 10 bucks, and was on my way.

I do wish Sleek Wine Store all the best. I’m sure you’ll be great down South.